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ASBIS secures Adobe contract

June 12, 2013

Adobe, distribution agreement

ASBIS secures Adobe contract

VAB agreement with Adobe on software products made it available to ASBIS' customers

June 12, 2013, Limassol (Cyprus) -- ASBISC Enterprises Plc. (WSE: ASB), an expert in the distribution of IT products in EMEA emerging markets, has concluded Value Added Bundle Agreement with Adobe Systems, the global leader in digital marketing and digital media solutions. 

The terms of the Agreement with Adobe is allowing ASBIS to bundle Photoshop Elements or Premiere Elements with “PC Setup services” provided by resellers in association with additional hardware components and/or software. Currently this deal covers the C.I.S. countries. 

A number of value-added offers are distributed by ASBIS today to its partners in various segments: retailers with services, service centers, and original design manufacturers and others. 

“This agreement definitely accelerates our software portfolio, said Marek Horyl, ASBIS COO for Accessories, Software and AMD products group. We believe our company becomes more attractive supplier of software solutions allowing our customers to gain from the bundle offering. This is our answer to the growing demand from the new category of end-users who are looking for a one-stop-shop of traditional desktops and laptops, mobile devices, software and services.” 

Along with Graphic and Video suites from Adobe, the software bundles will contain other popular end-user applications such as Internet Security, computer Performance & Optimization, Office productivity, home Finance & Accounting.

ASBISc Enterprises PLC (WSE: ASB) is based in Cyprus and specializes in the distribution of IT products from worldwide leading manufacturers such as Intel, AMD, Seagate, Samsung, Microsoft, Apple, Dell, Toshiba, Acer, Lenovo and Hitachi. The company has own subsidiaries in 29 countries, more than 1,240 employees and 26,000 active customers in over 85 countries worldwide, and its revenue reached US$ 1,745 billion in 2012. For more information visit the company's website at

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