ASBIS expands its authorized territory into Bulgaria with Vertiv’s portfolio of high-performance power and IT infrastructure solutions for data centers and edge applications.

ASBIS became an authorized distributor of Vertiv in Bulgaria

This distribution agreement will enable Bulgarian customers improved access to industry-leading support solutions during a time when digitalization, 5G, IoT and other trends are driving growth from enterprise data centers to the network edge.

Limassol, Cyprus – 17 September 2021 –  ASBISc Enterprises Plc, a leading Value-Added Distributor, developer and supplier of IT and IoT products, solutions and services in the growing markets of Europe, Middle East and Africa, announced they have signed a new distribution partnership agreement with  Vertiv (NYSE: VRT), a global provider of critical digital infrastructure and continuity solutions.  With this agreement, ASBIS Bulgaria has access to Vertiv’s enhanced suite of edge-ready products and the award-winning Vertiv Partner Programme (VPP), and is now the gateway to Vertiv’s comprehensive portfolio of IT technologies and services, including Geist™ rack power distribution units (rPDU), Liebert® uninterruptible power supplies (UPS), Liebert® rack cooling systems, and dedicated software and services for partners and customers in Bulgaria.

Mitko Topalov, General Manager ASBIS Bulgaria commented, "We are very pleased to start the distribution of Vertiv solutions. As companies and industries of all sizes are actively increasing investments in data centers and cloud computing, there is a simultaneous demand for new data centers and a massive opportunity to be more reliable, and efficient. Vertiv’s wide range of solutions, programs and services to support the important needs of infrastructure will make it easier for data center operators to create more reliable and sustainable operations.”

“Jointly, we can provide state-of-the-art technology and solutions to customers across multiple verticals, to ensure the demand for data management is met at the highest standard, from basic rack solutions to edge solutions”, said Ante Maršić, Channel Sales Leader of Vertiv in Central Eastern Europe.

To learn more about digitalization, edge computing and market opportunities for channel partners, visit >> 

For further information about joining the Vertiv Partner Program, visit >> 

About Vertiv

Vertiv (NYSE: VRT) brings together hardware, software, analytics and ongoing services to ensure its customers’ vital applications run continuously, perform optimally and grow with their business needs. Vertiv solves the most important challenges facing today’s data centres, communication networks and commercial and industrial facilities with a portfolio of power, cooling and IT infrastructure solutions and services that extends from the cloud to the edge of the network. Headquartered in Columbus, Ohio, USA, Vertiv employs approximately 20,000 people and does business in more than 130 countries. For more information, and for the latest news and content from Vertiv, visit Vertiv.com.

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27 of the Securities Act, and Section 21E of the Securities Exchange Act. These statements are only a prediction. Actual events or results may differ materially from those in the forward-looking statement set forth herein. Readers are referred to Vertiv’s filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K/A and any subsequent Quarterly Reports on Form 10-Q for a discussion of these and other important risk factors concerning Vertiv and its operations. Vertiv is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.