Interactive Customer Communication & Campaign Analytics All-in-One Solution

Displ platform enables personalized content, video, and audio interaction in offline environments such as retail stores, shopping centres, or public venues. It combines real-time data analytics, multimedia content delivery, and monetization tools in one integrated system, helping businesses better understand and interact with their physical audiences.

One Platform for All Offline Marketing Needs:

• Analyze visitor data with AI
• Engage customers through smart digital signage
• Monetize your top physical spaces

ANALYZE

The platform provides advanced tools to collect, process, and visualize data on visitor behavior within offline locations. This allows businesses to evaluate the effectiveness of in-store content and optimize their strategies based on clear, actionable insights.

Key Metrics:

• Data collection via DISPL sensors or integration with existing equipment
• Real-time data visualization in interactive dashboards
• Metrics include: foot traffic volume, bounce rate, conversion rates, peak hours, demographic breakdown, facial expression analysis
• Notifications when customers are waiting for service
• Full tracking of the customer journey across different zones within the space
• No data is being collected, all the most frequent standards are intact

ENGAGE

A robust multimedia content management system allows centralized control over digital displays of all formats. Businesses can deliver relevant, targeted messages to visitors based on who they are and how they behave, increasing engagement and enhancing the customer experience.

Supports all digital screen types: tablets, kiosks, smart mirrors, video walls, among others.

Key Metrics:

• Supports a wide range of display types: tablets, kiosks, smart mirrors, video walls, more
• Uses real-time analytics to tailor messages to specific audience segments
• Centralized CMS for managing content across multiple screens and audio devices
• No-code template editor for creating custom layouts, interactive flows, and integrating external data sources

MONETIZE

The platform includes monetization capabilities that allow businesses and media owners to generate revenue through digital signage. By leveraging audience insights and smart ad-delivery mechanisms, it ensures that the right content reaches the right people at the right time.

• Audience profiling: gender detection (up to 90% accuracy), age group segmentation, estimated age range (±5 years)
• Optimization of content delivery based on dwell time and viewer characteristics
• Waterfall algorithm for ad sequencing based on audience data and time slots
• Tools for both direct and programmatic advertising sales
• Integration with SSP/DSP platforms and the ability to launch a branded self-service ad sales portal

At a Glance

Analyze: Real-time insights, demographic breakdowns, traffic patterns, campaign effectiveness

Engage: Smart digital signage, no-code content editor, targeted messaging

Monetize: Data-driven ad placements, direct/programmatic sales, self-serve portal options